As Creative Director, I led the concept pitch for MAF Properties’ new community in Dubai, a visionary project centered on Forest Living. My role was to design the narrative and creative direction that brought this eco-system to life—immersed in forestry and greenery, and offering residents the closest experience to sustainable living in the heart of the city. Through storytelling, visuals, and activation ideas, I helped translate the client’s vision into an inspiring and tangible lifestyle proposition.
Due to the project still being in progress and intentionally kept under wraps, I’ve chosen to share only select elements rather than the full concept at this stage.
Due to the project still being in progress and intentionally kept under wraps, I’ve chosen to share only select elements rather than the full concept at this stage.
